Foreigners may have embraced Elio, but the Earthbound fans did not do so, which represents the lowest webly weekend of Pixar and highlights the challenges of original animated films.
“Elio” made $ 21 million at the box office in the United States and Canada until Sunday, according to Studio estimates, which outperformed the opening of Pixar, owned by Pixar, “Elemental” for the year 2023, which achieved $ 29.6 million in its first appearance. (The 1995 Toy Story game was a total of $ 29.1 million in the opening weekend, and it was not modified for inflation, although it was released before the weekend on Thanksgiving Day and reached $ 39 million during the five -day period.)
The friend of the family, which focuses on a foreign lover boy, is eager for a society he understands, in the third place in the box office behind the Universal Pictures “How to Train your Dragon”, which is what She kept her grip on theatersSony Pictures’ Danny Boyle-Directed Franchise Revival, 28 years old.
Analysts said that “Elio” had strong reviews (84 % “Fresh on spoiled tomatoes), but its soft opening confirms the difficulty of fulfilling the original animated films in attracting the masses. The performance of the film could also have been in its timing-the film was opposed to “How to Training You” and Disney Live-Action “Lilo & Stitch”.
“It is exciting to me that it is a good movie that was lost in the mixing paper,” said Eric Handler, media and entertainment analyst at Ruth Capital. For families, he said: “There are only many summer weekends per year, and you have to choose the films you make and choose.
Marketing may have played a worker, as analysts indicated that the fans may not have been aware of the title, an important problem, especially for the original film with new characters. People grew up with hedgehog Sonic a long time before he got his own movie. The new story is a tougher sale with many entertainment options there.
Disney said in a statement that he was encouraged by the fans of the film and dozens of review of critics, and “Elio” will be discovered by families and cinema pioneers throughout the summer, similar to what happened with “Elemental”. Despite the disappointing opening distances, the “Elemental” continued at a total of $ 496 million worldwide, driven by the word oral.
The company also said that it will continue to take fluctuations on the original intellectual property of animation, so it was not only dependent on current sequences and privileges. Pixar plans to release another original animated movie next year called “Hoppers”, about technology that helps humans and animals to communicate, followed by an original 2027 movie called “Gatto”. It also plans to issue “Toy Story 5” next year.
While Origels spent more difficult time at the box office, sequences or animated films based on current intellectual property have proven fixed successes. Films such as “Inside Out 2” from Pixar “Moana 2” made from Pixar and Universal “Super Mario Bros.” More than a billion dollars in box office revenue all over the world, as “Despicive Me4” achieved in Universal and Entertainment Entertainment at $ 969 million.
On the contrary, the original “Migration” movie brought 300 million dollars worldwide. Even the Dreamworks title “The Wild Robot”, which relies on a 2016 book for children, has achieved $ 333 million.
But the insiders and analysts in the industry said that the focus only on sequences and restarting the risks that make animation is old and that new stories are necessary for the health of the industry.
“We must celebrate when you take studios and production companies such as Pixar and Disney, the best shot for them, and create a truly wonderful movie – an original movie – and with every person who lacks no originality, at least they went to,” said Paul Dergarabedian, chief media analyst at COMSCORE. “He will definitely be a great winner of Disney+. But there is no sugar in the fact that this was an incredibly low weekend for Pixar.”
The Pixar recorded with original animated movies was almost not flawed for decades, with a transverse beauty queen like “The Good Dinosaur” for the year 2015.
But the box office reception for his latest original films was highly steadfast due to the Covid-19s.
Pixar sent three of its original films-“The Spirit” for the year 2020, and “Luka” 2021 and 2022 “T Turning Red”-directly to Disney+ to give families something to see it while staying at home, but with the epidemic retreated, the families were more than the last of the families dating back to theaters as they used to see the animated films at home.
The budget for “Elio” was between 150 million dollars and 200 million dollars, which increases the problems of Pixar’s opening week. This number does not include tens of millions of dollars in a global marketing campaign. Studios for dividing box office revenue with theaters.
Disney said that animation budgets are higher for Pixar and Disney animation movies because the work is done in the United States, rather than using external sources abroad where the work is cheaper.
The low opening weekend may not be the end of “ELIO”, even if the age of the “Elemental” box office is not the longevity in its future. Dergarabedian said that the fact that “Elio” had a theatrical version that preaches for the first time on the Disney+ Streaming platform because it will benefit from additional marketing. And “Elio” can be combined into the events of Disney Parchandise and Engute Park, which may enhance its clarity.
He said: “Disney is great enough and wide enough.” “Elio” will be a well -received movie that absorbs in Disney’s ecosystem. “
