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Android’s splashy new paint job won’t yank Gen Z from iPhones

The new design for Android looks … Gen Z.

This is clear from the perceived images in The leaked blog post That day appeared (published by Google, as it tends to do). Although the characteristic is customized, Google has highlighted pink, purple and coral reefs throughout the interface. It is younger, more fun design, and more design that shouts “Look at all this new paint!” And the least “choice among these six shades of blue.” The Google Blog also confirms the pushing for young people. fine; Activating the interface every time from time to time is a good and necessary pursuit. Regardless of the inherent factor when a group of designers try to determine the appeal of young people in tape graphics called “The Distues of the cold”, I cannot get rid of the feeling that none of this does not matter the largest Android obstacle in the treatment of younger demographic: iPhone.

Android is the most popular mobile operating system in the world. But here in the United States, Apple owns Hard From all the sold phones. The numbers are greatly inclined towards iOS when you look at the smaller population composition. Survey 2025 from the investment bank Piper Sandler Reports that 88 percent of adolescents who included the survey owns iPhone. Article 2023 in Wall Street Magazine I found that children who dared to bring an Android phone to school are facing a thickening to use what is seen as a phone for the elderly. Google seems to want to do something about it.

Screen shots from the blog post, which were Memorize 9to5googleGive us a peek on what Google’s attempt to attract young people. It depends on the material for you, the interface that Google It was presented with Android 12Focusing on customization. He added the ability to change the color palette at the level of the system based on your background, which is an advantage A more apple or less copy in iOS 18 With an option to manipulate home screen icons. The three materials are pushed further, mixing in bold lines, larger symbols, and vibrant colors.

The third materials seem to confirm bold symbols and colors more than the materials you did.
Photo: Google / 9TO5GOOGLE

The leaked blog post calls for the “most searched update in the Google Design System, at all.” The leaked Google Publicity says it conducted 46 studies testing its new designs, with more than 18,000 participants. “Although there is a clear positive signal in all age groups, the two younger study participants had the most enthusiastic preference for the expressive M3, as well as the classification of designs as high in the visual appeal and the intention to use it.”

it’s not everyone For young people. As she says, “… with expressive publications, we are witnessing the removal of age effects at installation times, helping users of 45 years of age equally with their younger counterparts.” Let’s only remember that anyone aged 45 years may have a smartphone longer than their “younger counterparts” was alive, and I think he was finding the email button to be well, but I can consideration.

Google researchers evaluated the participants in designs for certain features, including “cold features” such as “Stand Hyp” and “Wonderful”. great! What does this mean for hell?

Apparently, Google believes it is an indication that people may already be ready to switch to Android based on these designs. “We have also seen that this cooling is not just a scale of arrogance, but it is a positive behavioral driver, which means that users are more likely to switch to a product with this design.”

The graph that displays the data collected by Google Design Concentrations.

Photo: Google / 9TO5GOOGLE

There is only a lot of Google. You will not change any degree of vibrant colors treatments and “wonderful” symbols. The fact that the owner of Android is still the green bubble in the group chat.

Apple knows that IMESSAGE locking is a great factor in keeping them in the ecosystem, Especially with the phones that people offer to their children. RCS has made chat chats a more possible platform, but we are still completely asleep-these bubbles are still green.

Frankly, I do not hate the third article, and I tend to a design that looks completely different from iOS, hitting me as a better idea than making iOS. However, at least in the United States market, the Apple decision to open iMessage and FaceTime will do more to enhance Android sales more than anything that Google designers can dream about.

Is this fair? Not at all, and the organizers Try to do something about it. It does not harm the glow of the user interface, but I don’t think this is a position that Google can design from.

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