Sony Names Pixar Vet Michael Agulnek EVP Global Publicity; Rose Phillips Promoted To EVP Global Digital Marketing & Social Media
Exclusive: Disney/Pixar Vet previously Michael Agulnik join Sony Pictures like EVP, global propaganda, as it will present a report to Daniel Mecher, the co -head of theatrical marketing.
Moreover, Rose Phillips It was promoted to EVP, global digital marketing and social media. By submitting reports to Elias Pleesner in the Global Marketing Department, Philips will continue to work through the content of film and television in the studio, including Sony Pictures Global Digital Creative and social media as well as the new influential marketing team in the studio.
Agulnek will supervise the global propaganda teams of the Motion Picure Group to develop and implement strategic campaigns that cover both theatrical and home entertainment window via studio stickers, including Columbia Pictures, Tristar Picters, 3000 Pictures, Screen Gems and Sony Picters Animations.
It is considered more than three decades of work as an executive director for marketing and public relations, the last of which is the vice president, and the world’s propaganda in Pixar Studios where he supervised the global campaigns for new publications and awards, including 4 game storyWho won the Academy Award for the Best Animated Award and won more than a billion dollars worldwide, the Oscar winner CocoThat got more than $ 800 million in the world, and Find my roleWhich earned more than a billion dollars worldwide.
Previously, Agulnek SVP was advertising at Paramount Pictures where he supervised film campaigns and prizes via the studio list, including the box office in Christopher Nolan Between the starsJason Reteman In the airDreamworks animation Kung Fu PandaThe first four films in a billion dollar franchise. In addition, worked in MGM Studios, Imax Corporation and Warner Bros. Pictures and Miramax Films.
“Michael is one of the most respected public relations executives in this industry and his veteran experience in formulating strategic and innovative campaigns through a variety of invaluable films. Mishr said:
Philips joined the studio 11 years ago, where she helped lead campaigns for modern films, including Bad boys: ride or dieWho received more than $ 400 million at the global box office; Anyone but youWhich has become a great success as the film raised more than 2.8 billion views under the #ianyonebuterou retail tag on Tiktok and got more than $ 220 million worldwide, and has become the highest romantic romantic comedy for R since 2016; Box office Treachery: The Red GateWhich was the second highest weekly weekend in the history of the concession Treachery: Chapter 2Earn nearly 190 million dollars worldwide; The pioneering film nominated for the Academy Award Spider-Man: Via SpiderAnd the most profitable Sony Pictures movie all over the world, and it was the third highest local movie in 2023, with more than $ 680 million worldwide.
Other film campaigns include Philips Spider -Man: Return to the homeland, away from home, and In any way at home, the bad children for lifeOscar winner Spider-Man: in the spiderand Do not breathe, young women, once in Hollywood And countless others.
