It was clear Disney She was beaten on her hands in Cinemacon, when she was shown a jet ball that appeared in many Mouse House films. This has emerged before It was recently called Andrew Krebis, head of the global distribution Take the theater in Caesar’s Las Vegas Colosseum in a stitch jacket alongside IP MasterMind, co -head of Disney Enteint Alan Bergman.
Yes, Disney had a plan to provide less vibrant features based on classic animated headlines. However, sometimes the company cannot help itself, and this is for the better. Because when you sit on a brand roaming in billions annually in the field of global retail, go to it. Last year alone, Lilo and GMT Consumer products were born of an estimated $ 2.5 billion, according to the sources, and was one of 11 permanent concessions for Walt Disney, which exceeded one billion dollars in retail sales in 2024.
All this only confirms the strength of a Disney animated movie after 23 years of its release-even when the aesthetics were fine, not superiorly in the 2002 animation movie. Lilo and GMT He beat Tom Cruise this weekend with $ 183 million for 4 days for. Mission: impossible – final account77 million dollars, in 2002, it was a different story, as the child and the foreigner ranked second in the popular star Sci-Fi movie Minority report, 35.6 million dollars to 35.2 million dollars. Lilo and GMT It fell to 145.7 million domestic dollars and 273.1 million dollars global off the budget of $ 80 million, which was fine at the summer box office at that time, but no Story of Game 2Which amounted to 245.7 million dollars and closer to half a billion worldwide.
Increase the promotion of popularity Lilo and GMT The need for a living feature film was Disney+. complete Lilo and GMT Catalog has grown greatly every year on OTT service and this depends on the hours that have been broadcast. the Lilo and GMT The concession paid more than half a billion (546 meters) on Disney+ all over the world with the display of the original film north of 280 million hours.
Greenlight Live Movement feature? Hell, yes.
First stitch He appeared for the first time in D23 last August and became the most wider advertisement from the entire event week after 24 hours. The prior approval trailer has become a third Disney flag at all with 158 million views on its first day, ranked 2019 The lion of the king Complete humor and trailer.
Again, just more evidence that the play is not necessarily the entire story, but the flame that ignites everything. The media may have collected the live Rachel Ziegler snow white During coal last spring (87.2 million local dollars, 205.1 million dollars), but let’s sit and chat after 20 years from now, because there can be a music and iced in Broadway wandering in billions of songs alone. Just say.
What is clear is the huge millennium love for Lilo and GMT This has flourished over the years, with the appearance of the crowd at the age of 35 this weekend by 79 %. Women bought 63 % tickets and gave the film 93 % on Posttrak from the Comscore/Screen engine.
Disney’s marketing team withdrew all stations through an unexpected marketing campaign, as a stitch was shot down in large cultural moments such as Super Bowl, where a stitch caused chaos in the field immediately after the currency fluctuated with a 30 second center, generating 173 million views after 24 hours ranked 10 on X.
A clear stitch on the marketing material for classic, decimal and other miracle marketing materials, including Moana 2, Movasa: King of the lionand Snow White, Cinderella, Aladdin and beauty and the beast and Thunderbolt*. The beloved foreigner until it was seized through Thunderbolt* Wheat box.
Meanwhile in theaters, there was Animatronic stitch.
Broadcast integration operations included a stitch that explodes on groups of Celebrity wealth wheel and Sportscenter. There was also programming on “Disney Channel” to broadcast in Disney films and free tropical films, as well as a marathon. Stitch also made a veil at Disneyland’s locations linked to 70Y holiday. It should be noted that there were promotional offers for a dance ceremony between the galaxies in Tomorrowland.
The strategic focus of marketing was also related to the sale of cinema pioneers on the fact that this film would start summer. If you are not able to reach Hawaii, well then Lilo and GMT It will bring you there. Each aspect of the campaign led with Stitch’s Star Power and the fans reminded the characters they know and love. What was also the key to selling the image not only as pleasure, but also the weight of its emotional story about friendship, OHana (a family present), and choosing to be more than your circumstances.
Among the music that drives prior approval, there was one version of “Hawaiian Roller Coaster Ride”, which was further strengthened by a special performance from IAM Tongi On American IdolDisney night. Preparation for the soundtrack was also opened on May 9 for May 21, which also included the launch of the designated vinyl in the form of a dedicated stitch at May 23 in Target. the Lilo and GMT The pictorial music also acquired the favorite Disney players for fans who got more than 100 meters+ a month.
Similar to what we saw with Inside 2, Latin and Latinian cinema pioneers feed ticket sales Lilo and GM, Those who turned 41 % for all posttrak, the leading demographic diversity. The company “Experience 626” in “Experience 626” in markets such as Allamida Province, which was dwarfing community and influences (Lei making stations, hologramic dancers, sandy sand, and blue ice sores), as well as partnerships with Big Brothrs Big Sisters and Boys & Girls Clubs of America.
In Tiktok, there was a global effect that allowed the masses to dance next to Stitch. Lilo and GMT He became the first universal partner of Disney & Tiktok for “Spotlight”, a center that collects all UGC content that includes a stitch across the platform.
On Snapchat, there was a dedicated lens to take advantage of AR technology, allowing the masses to crawl on their head and shoulders while wearing Lei, sunglasses, etc.
Also, in partnership with Lindusty Light and Magic, Stitch enables the response to fans and pressure in actual time through social matches, junket interviews and aspects of talk shows.
The promotional partners included airlines in Hawaii with aircraft wrapped on demand and “hunt Zuba” in the application with an interactive digital travel guide throughout the Hawaiian Islands, as well as dedicated sites with Walmart, SPAM, National Mango, ono Haiaian Bblaian, Furbo-Furbo, a stitch stitch), Ray Ban and Primark.
Here is a last party about Dean Fleischer Camp, which was directed: It was made at a cost of $ 100 million before P&A. According to analysts this morning, given the rich additional match Lilo and GM, It will reach a tie at a low point only 205 million dollars at the global box office, which means that this has already happened after a global opening of $ 341.7 million. Without accessories, Lilo and GMT He will benefit purely in the theater window as well as at a point of $ 410 million worldwide. This is really a magic animated math.
As we told us, the opening of the recording movie on the memorial day is $ 183 million, in addition to the 4 -day Paramount appearance The task: impossible – final account, The summer puts the right track for each COMSCORE to $ 4.2 billion in the United States/Canada.
