Nine months after taking over in CBS ‘ KCBS/ /kcal The reverse in Los Angeles, Tim Welland Equipped to double the bottom of the locality. A meeting with correspondents on Monday, Wellland said he is considering more types of domestic local products that exceed the news (which already takes nearly 100 hours of weekly programming between the two stations).
“It is clear that I am very Saudis on a local, in the future of the local, even among all the destruction and depression stories there,” Wellland told reporters during a press event in the KCBS/KCAL studios at the Radford Studio Center. “We will start doing more local programming, not less. This means that the traditional news you see, but in the future we may also make more dialogue programs directed towards society, and another type of programming of semi -entertainment, and commercial programming. I think we will make a greater diversity of programming to serve the community.”
Wieland is now occupied as a regional president and general manager of CBS Los Angeles and CBS Colorado (KCNC), but he moved from Denver (where he was with the station since 2001) to southern California as part of his new expanded field.
This means that it was a relatively new transplant when the fires that destroyed a lot of Pacific Palisades and Altadena became one of the largest local stories in modern memory. He said: “In my career, I have never seen watching such a story, not only on linear TV, but on every platform we have.”
This continued with the continuous immigration raids in southern California, and added: “The general viewing of our news is higher than regular scenes, and for readers on our site, it is higher than usual.” “Social, flowing, it is early because something happens in our society now after people want information about it.”
He came out of the Los Angeles fires, Wellland sprayed the “Socal Reintegration” initiative for KcBS/Kcal: “We have gone boldly and said that we have a team of correspondents dedicated to this topic for the next year and beyond,” he said. “We are putting different pulses together under” Socal Rebuilding “, and you see it in my news, and we do not let them down. Let’s face it, local news was not always great in that. We have a well -obtained reputation from covering an urgent news story or not to move to that. Society.”
In this event, KCBS/KCAL also highlighted the producers of the task office, Mike Rogers and Mark Liu, who appear regularly in news bulletins (via “office) to give a context of urgent news. The supoly unveiled the AR/VR studio, which is driven by AR/VR technology, as it started displaying the weather forecast. (Wieland also revealed that KCBS/KCAL reports will soon move to the new space.)
KCBS/Kcal launched the AR/VR studio on June 11, and it is noted that it is the only one of its kind in southern California. CBS stations rolling technology in all its owned stations, starting with Kpix San Francisco – where the news of that station is now completely arises from the green screen.
“Let’s face the matter, the local news has a busy record over the decades, as it unveiled some technology that does not necessarily have a huge value to the public,” Wellland said. “And I think what reminds me of it is that when we think about technology and how we can present our work, we always have to put the audience in mind. One of the things I love personally in the AR/VR studio is that every time I watch the prediction from within the AR/VR, I learn something about how the unique effects here, and learn more about you a little. Meteorologists work hard to explain all of this.”
Meanwhile, head of CBS stations Jennifer Mitchell (Which was promoted to the position in August) also discussed the AR/VR initiative (which will eventually reach all 15 CBS stations – including the newly announced Atlanta port) and focus on news flow channels around the clock throughout the week.
She said, “Not only to be virtual.” “It is also not about weather, although the weather novel can change and change dramatically through the presentation and how to tell these stories. But then, when you think about the novel of overwhelming stories, how can you enhance a story in virtual environments? There are a lot of sports applications.
Mitchell also discussed the “CBS CALIFORNIA” initiative, which works with network stations in Los Angeles, San Francisco and Sacramento. In discussing the participation of the local community of KCBS/Kcal, she participated that she was personal – after she lost her home in the Palisades fire.
She said: “I think this group and this station are doing a special good job not only the paratrooper to cover a story because it is broken or because the story of a crime may be easy.” “We continue to return to societies, and in some of our markets, until we integrate journalists in very specific regions and cities where we know that we cannot surpass them … This was a really difficult year. Many people in this state specifically happen, but I believe that the importance of this has become more clear to me at the beginning of this year, when I started fire in Wifer …
She added: “The hours and hours of continuous coverage, and the hard work of our journalists in the field near the fires that were burning in both Palisades and Altadena, I am very proud of the work they did, but it also really highlights the reason for our doing what we do.”
Here’s a look at the new AR/VR studio for KCBS/Kcal:
