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Starbucks says it will reduce its food and beverage menu by 30% by the end of 2025

Starbucks CEO Brian Nicole It was revealed during the first year of the fiscal year in the first quarter of 2025, the chain of cafes will reduce “approximately 30 %” of the menu and beverage elements at the end of the 2025 fiscal year.

“In the coming months, we will see us starting to improve our list offers, which led to a decrease of approximately 30 % in both drinks and SKUS at the end of the fiscal year 2025.” Intuition. The CEO did not specify the elements of the list, but he said that the series will give priority to innovation by “responding to customer trends and changing preferences.”

Nicole said Yahoo! finance On January 29, Starbucks is looking to “scan noise” for “the best innovation” when it comes to dining and drink.

He added: “It is a little of everything, how do I describe it.” “What we really focused on is what are the elements that you do not sell frankly every day?”

Starbucks recently revealed her new brand The rules of the café behaviorI presented free packages and revived spices. “We have also heard from clients and partners (employees) that access to comfortable seats, a clean and safe environment is very important to return to Starbucks who know and love them,” Starbucks said.

During a call on Tuesday, Niccol said that the series will also make changes to a mobile phone request by implementing “a capacity -based time opening form that allows customers to schedule mobile phone orders.” Nicole added that the update, which is scheduled to happen in the middle of the year, will simplify the allocation options, improve the prices provided and provide price changes in the actual time with customers allocating drinks, “Nicole added.

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