The legal battle is close to two Amazon influencers with patterns and feelings similar to anxiously. On Wednesday, two influencers He asked the judge to refuse The issue of copyright, more than a year after it was presented in the beginning and after six months I wrote about that in freedom.
The lawsuit was worrying at the same time, benign, strange and border comedy: the story of two women whose lives were similar to each other through the social media platforms that were made to a convincing story. The cream, white, and aesthetic beige of its content (and its life) means that the essence of what is claimed was common, and even essential – but the similarities, documented on dozens of examples provided to the court, were strange though.
But the case was important: it seems to be the first suit of its kind that addresses the impressive industry content, and the defendant’s claims, Alyssa Xiale, had millions of dollars in a hook. Sydney Nicole Slonker (Ni Jefford), the prosecutor and her colleague in the influential Amazon, said that Xi has violated the copyright for her when Xill published similar photos and videos promoting the same products. Jefford also claimed violation of the commercial dress and the embezzlement of the similarities, among other allegations, which arises from the Xiel -like content – or perhaps the opposite.
Xiel’s lawyer Write in a statement It will not pay anything for Jefford’s claims, and that in some cases where Jefford claimed the copies, Xia has already taken pictures and videos first. In one example, he was martyred in the lawsuit, where the two women demonstrate with black leather jackets, Jefford said that Xile copied her post after a few days. Thomas Freshir, Xia -lawyer, told Shieel, freedom Descriptive data has proven that Xiale had taken the image five days before Jefford.
“I could have dealt with Mrs. Jefford’s demands, but this was a much larger battle and put a precedent that young entrepreneurs would not allow ourselves to intimidate.”. “Mrs. Jefford tried to betray me to leave this industry. She failed miserably because the truth prevailed today.” In an email, I told Xiale freedom It plans to continue making the Amazon content, saying that she is ready to move forward. Xiell added that she had not heard from Amazon.
On Tiktok, Jefford He said She decided to “move away” from the lawsuit, noting the financial burden of trial and the time it takes to move in its case. One of her lawyers said in a statement that “the settlement of this case allows [Gifford] To determine the priorities of what matters to her more, so I have a victory. The Public Opinion Court can eventually decide who was right and wrong here. “
The influential influential conflict in the Amazon may approach the Amazon, but the conflicts in the heart of the issue – which has a personality on the Internet, whether the content of the influence is art, and what the social media algorithms of the aesthetic web – do – It is prominent as it was always. Social media has been built on repetition and directions, and if you are creative, you should have no mercy in your improvement to get out of the package. The same systems that give Jefford and Selele their functions also create the environment as two people who live an identical life seem to be identical, and the same clothes, jewelry and home commodities for viewers who stumble their videos. The influencers who become mirror pictures of each other are an advantage, not a mistake, for the design of the algorithm that was seized for the scale instead of the unique identity. Jefford v. Xia It may be a high -level example, but it will certainly not be the last.
