NHS England launches first advertising drive to boost breast cancer screenings | Breast cancer

Women in England It will be encouraged to attend potential breast cancer offers on television, radio and online ads as part of the NHS first awareness campaign for the disease.

Women in the United Kingdom are invited to obtain the first routine X -ray breast imaging between 50 and 53, with more invitations reaching every three years until it reaches 71, and then they can request an examination.

It is estimated that the program – which targets people without symptoms – prevents 1300 deaths every year in the United Kingdom, and figures indicate that it picked cancers in 18,942 women across England last year alone. Without examination, and NHS He says, maybe these cancers have not been diagnosed or treated until a later stage.

While breast examination levels rise in England, they remain less by the epidemic Data from NHS England It was released in October, and revealed that the absorption was 64.6 % in 2022-23, compared to 71.1 % in 2018-19. Among the first time, it was only 53.7 %.

Now NHS England is trying to increase the presence through a campaign supported by charities, including breasts cancer Now and Cancer Research UK, with celebrities, TV doctors, NHS employees and cancer survivors share open messages for women.

“I examined the breast several times. For me it was not painful and I was happy with exam life. “

Derbacheire said that when she was diagnosed with breast cancer, she was afraid that she would not live to see her children growing up, or to grow up with her partner.

“I am still here thanks to the NHS – 2025 skill will be 10 years since my diagnosis. Examination may only help save your life. Please go.

The campaign depends on a new “Ping and Book” service in which women are alerted via the NHS app because of the breast examination or delay.

Although the examination does not pick up all types of cancer, or it may discover cancer that does not cause harm, experts assert that the national examination program is important.

NHS estimates that increasing attendance to 80 % in 2025-26 can lead to nearly a million women receiving X-ray breast imaging, and meets more than 7500 other cancers at an early stage.

Dame Kali Palmer, the National Cancer Director at NHS, said: “The breast examination is discovered early and saves lives – but we know for many women that there are many reasons that make them hesitant in progress, or why this does not lead the priority list in their crowded lives Very.

“For this reason, NHS today launched the first campaign ever to support more women to achieve the maximum benefit of the breast examination and to address some of the wrong concerns and concepts that they might have.”