What to expect from Amazon’s February Alexa event

Amazon contract Press event this weekWhere we expect to finally be launched Her “new” Alexa. This can be the beginning of a major shift in how we use an artificial intelligence agency in our homes, or it may be a great disappointment.

It seems that the latter is likely, based on delay And continuous rumors that the sound assistant is Struggle with its renewal. But I hope we will end at least somewhere in the middle – with Alexa more intelligent and more useful, if not a “superpowered” assistant. I promised the Amazon.

The event, scheduled for 10 am on Wednesday, February 26, is hosted in New York City, by the new Amazon devices and the head of the Panos Panay service, a strong hint that there will be new devices. Pioneer The fourth generation amazon echo loudspeakers It is the path of the past due to the upgrade, and with Smart glasses are very hot nowI was able to see Alexa getting more comfortable on our faces.

Here is a look at what we expect from the event, what cannot be expected, and what we hope will come. Remember to reach freedomLive Blog on Wednesday.

I expect Amazon to announce the arrival of the long -awaited Alexa arrival Rearcheted It is overwhelmed by the Trucific artificial intelligence – as a matter of courtesy llms, including Titan I mentioned some of Antarbur Claude.

Declared for the first time in Fall 2023Amazon renewal Once AI Trailblazing Voice Assistant It has been a long time. Although it is good to set temporarily or play music and turn off your lights, the current Alexa has struggled to find the purpose in a world dominated by ChatGPT, Gemini and ELK.

The new “Alexa” new “Alexa”, as it is called natural speech, interpretation of context, responding to multiple requests in one matter, and taking action on your behalf with either of them API integration is deeper And / or original The abilities of the agent.

All this means that we must be able to speak to Alexa without using Clunky labels and get more useful responses (assuming that Amazon managed You need to appear).

For smart control at home, we must be able to say something like, “alexa, turn off the lights, lock the rear door, turn the thermostat to sleep – Oh, play the sleeping sounds in the bedroom”, and the assistant Will do everything.

The new Amazon should be Alexa as well It was seized on your smart home and capabilities. In CES this year, I spoke with companies that are working on integrating with the new Alexa, using new developers tools A dynamic control unit and a business control unit Amazon announced in 2023. Amazon said that she was working with GE CYNC, Philips Hue, GE, IROBOT and Roborock on the features that would allow the assistant to understand what you want to do better. For example, say “Alexa, the floor is dirty”, and you will send your robot.

Carmen Pastore confirmed by GE CYNC freedom The smart lighting company is working to integrate what it called “Amazon Alexa Reflex” to simplify the control of the lighting scene with natural language sound orders.

This is where Alexa himself can distinguish. The audio auxiliary can bring the value if he can integrate his current abilities with supported improvises from artificial intelligence. However, reports indicate that this was a challenge, with the new Alexa exhibition Hallucinogenic Or reject Run the lights. It is also the competitors of the Apple and Google region, which deal with the same challenge Sir and Google AssistantAnd according to what they were struggled.

A new echo speaker, a better access to Alexa on the movement

Thanks to billions of devices that support cheap Alexa in people’s homes, Amazon has a start at smart home. However, the pioneer Echo of the fourth -generation smart speaker He is four years old now. The company said that the new Alexa will work on all the current devices, but I expect the improvement of the good voice to come with a new glossy house – especially given Panay, head of new devices and services, has impressive pieces, with the permission of his time in Microsoft builds the roof line.

When I announced the new Alexa in 2023, I launched Amazon Smart Home Smart Hub Echo and An echo of the third generation 8 -generation width of the smart house. Although we may see Echo Hub 2.0, the theater is appointed to a new echo amplifier with a new design, improved treatment strength, local control, and the most intelligent house sensors.

While the home is the comfort area of ​​Alexa, Amazon can continue to push Alexa while moving with New Echo smart glasses framework And the third generation of The leading echo budsAlexa made more intelligent wherever we are.

At 2023 event, Amazon has offered many new AI’s features on the Fire TV line, including Alexa search improvement And the gynecological screen companies, along with a A new sound and the fire of the fire TV. Although the new capabilities are possible, it is also possible to see new and stronger fire TVs, perhaps with Subject and subject Integrated functions, to help the energy deeper between Fire TV, Alexa and Smart Home. We will have to wait and see.

There is no castle of crazy tools

Perhaps we will not see a large collection of new devices. There was no traditional event for Fall devices in 2024. Instead, Amazon announced a fixed flow of new products over the past few months, including new Hide Two new two Echo offers. Earlier this month, Range was announced first 2K safety camera capable of fateEero expanded its line from Wi-Fi 7 routers. All this indicates that this event is just Alexa and ways to communicate with artificial intelligence.

Amazon publicly said it was Look at shipping For the new Alexa, with reports indicating a price between $ 5 and 10 dollars per month. Some have said it would be free for a limited time.

Reuters I mentioned Amazon can generate $ 600 million annually if only 10 percent of its users pay $ 5 per month for service. Given that the Amazon According to what was reported, he lost more than 25 billion dollars In the Alexa section, this will be a batch that affects the need for the product.

Alexa will be the first -based subscription to the company, but it is somewhat common with artificial intelligence services. At smart home, we have already seen features such as searching for video on behalf of artificial intelligence bell and Google House Behind Paywalls.

But will you pay the price of Alexa better? If he can fulfill his promises and more – perhaps. Alexa new needs to create enough value for users. One of the areas that can do this is to solve specific problems. For example, I tested Moner calendarWhich the artificial intelligence assistant can manage a home calendar for me. It costs $ 80 a year but is really useful.

Alexa is really useful is the biggest obstacle of Amazon. It does not have the personal context of competing assistants such as Siri and Google Assistant has been included in your phone. If Amazon is able to find a way to contact this personal data, along with the context it possesses from your home, it may reach there. It is a big thing if Amazon has great confidence and privacy mountain to climb to get there.

It will be a good start Get rid of annoying ads And “by the way” interruption.