Wellness

The cult of the Costco food court

When asked about the places they want to visit before their death, most people are rushing to naming a group of scenic sites, whether this is a natural journey around the Grand Canyon, or a smuggler on the island in the Maldives or a simple trip to a loud city like Tokyo or London. For me, it was Cosco Cort Cort.

I went up inside the first Costco store last summer. After spending hours lost in the vast paths and standing on free samples, I finished my trip with a visit to the famous dining hall. There, I felt the files through the elements of the list that I heard only, but I was never pleased with her experience: baking chicken, Double chocolate correlation fileFull Pepperoni Pizza, and of course, the famous $ 1.50 Combo.

Costco Food Court is the largest Big-Box. To the extent that in recent years, the Food Court has reached a place of worship. It is more than just a place to seize a snack after shopping; It is a destination that must be visited for fans and food alike. There are loyal food effects and Costco-Holics who follow and review new menu elements. Some Costco fan sites operate and even sell Costo’s booty booty.

“Costco’s Food Court is a distinctive, beloved and serious chip than the fastest food. It is basically like high -end microwave foods. Like a Latchkyy baby, somehow holds with artificial kitchen equipment,” Thrillist was written again in 2018.

The Food Court is famous for three main features: simplicity, reliability and the ability to bear costs. Its list includes common components with large productive that reaches taste and comfort. Take, for example, modest cheese pizza, which is delicious fat with a generous layer of mozzarella cheese with caramel. Or grilled chicken Caesar salad, which includes a low -cost CoSteco chicken. Chicken sandwich and bacon, which provides sustenance instead of anything stuck. On the sweet front, there are shows like vanilla ice cream ice cream, a cup of chocolate ice cream and the free -wine freezer – sweet that is not excessive.

“It is a very controlled business model aimed at a simplified service,” he explained the 2009 story in Costco connectionThe official magazine of the company. “It is very similar to the warehouse: the most popular and best quality elements instead of a wide range of options.”

When it comes to the price, the dining hall list remained incredibly cheap, as all elements reach less than $ 10. The most expensive component is Pepperoni or Cheese Cheese in 18 inches, which is available for $ 9.95 each. However, inflation caused high prices in court prices, which are chicken bread. Delicious pastries, previously costing $ 2.99, is $ 3.99. The price of a 20 ounce fountain (with re -filling) increased by 20 cents from $ 0.59 to $ 0.79. On the store corridors, 40 Kirkland water bottles with $ 1.89 rose to $ 4.

Pricgies in Costco is Costco is Signature Hot Dog and Soda Combo. Through this low price point, editing and narration itself is not profitable, but it is part of the “broader strategy for Costco to distinguish its warehouses,” CNN said. The port added that “one of the privileges that helps to persuade shoppers to collect $ 60 or $ 120 to membership every year.”

The Hot Dog and Soda collection has been popular since its introduction in 1984. Coca-Cola and Pepsi productsNone of them affects its price. In fact, there is an unannounced rule that liberation and narration are immune to high prices, even in the face of high food costs. Jim Single, one of the founders of Costco, CEO COSTCO, told Craig Jelinek in what became Now Virula exchange“If you upload [price of the] Hot Dog blown, you will kill you. Discover it.


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To maintain low costs, Costco built a hot liver manufacturing factory in Los Angeles and another in Chicago to produce hot dogs in Kirkland. “By having discipline to say, you will not be able to raise your price. You have to discover that,” We took us and started making our hot dogs. “We keep it at $ 1.50 and earn enough money to get a fair return.”

COSTCO Food Courts generate about a billion warehouse sales across the country, according to CNN. This is not surprising, given that the dining court is famous via social media, thanks to the “influencers” in Costco on Tiktok and Instagram. The warehouse also owns Subreddit It often increases the red of the dining hall. “I am looking for it. This makes me happy. The cheap price means that I do not have to think about money when I get it, so it looks like a pure positive experience,” One user said When they were asked if they really love the menu.

Last March, Costco announced that starting in April, sites will take place with external food courts It requires membership cards To buy the menu elements. “One of the challenges is that some food courts have become very busy, especially if they are near some offices or construction sites,” Richard Galanti, the financial manager of Coststo Tell axios in an interview. “We were getting members’ complaints.” The campaign came in its dining court after the warehouse presented new scourges for the cards in January, asking the members to wipe their cards at selected entrances to the ban on the participation of membership and maintaining non -members from the Costco stores.

Although strict membership is enforced, the Costco Food Court remains strong. After all, this is what makes Costco, well, Costco.

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